Essay writing examples
Wednesday, August 26, 2020
Working with Others for Hofstede Dimensions- myassignmenthelp
Question: Examine about theWorking with Others for Hofstede Cultural Dimensions. Answer: Hofstedes five measurements social investigation of Australia and its effect on Qantas Airlines The motivation behind this paper is to give a short outline about the Hofstedes social measurements and its effect on the organization Qantas. Qantas is an aircrafts administrations supplier organization. Further, the Hofstedes social measurement gives data about the traits of the nation that can influence the exercises of the association. Further, the paper gives a point by point investigation of the connection of the idea with the organization. More subtleties are examined underneath: The Hofstedes social measurement was begun by Professor Geert Hofstede who started this procedure to convey a thorough methodology on the qualities in the work environment that are impacted by the way of life of the nation. Further, he characterized culture as an aggregate programming of the psyches recognizing the individuals from one gathering or classification of individuals from others. The six measurements were distinguished by the scientists to be specific, Michael Minkov, Gert Jan Hofstede, Professor Geert Hofstede, and their examination group. It ought to be noticed that this application is utilized by advertisers worldwide to deal with their interior business exercises in like manner. This structure is made for cross culture correspondence (Peltokorpi, and Froese 2014). This idea explicitly impacts upon the impacts of the societys culture on the estimations of its individuals and the manners by which these qualities identify with the conduct of individuals. Further, it ought to be noticed that six measurements are characterized under this procedure that are influence measurement, independence versus community, manliness versus gentility, vulnerability evasion, long haul direction versus momentary standardizing direction and finally, guilty pleasure versus limitation (Hauff, Richter, and Tressin, 2015). The social investigation of the nation Australia clarifies that, if there should arise an occurrence of intensity measurement the nation positions low that is 36. This viewpoint says the degree to which less power individuals of the nation are driven with the choice taken by progressively incredible individual from the general public. In this nation, bosses take choice and the representatives need to depend on them to take choice. The independence perspective discussions about the degree to which individuals in the nation are associated with their families. This angle discusses the idea of individuals inclining toward I rather than We. Under independence, individuals just lean toward taking consideration and living with their close family and not broadened ones (Arifin 2014). Australia mark high for this situation which shows that they lean toward free sew bunch under which they are self-solid and not reliant on some other individual. Manliness part of Hofstedes measurement says that individuals of a nation are driven by rivalry, accomplishments and money related advantages in the general public. They work to pick up progress and become the victor. While gentility perspective says that the individuals likes achieving personal satisfaction as opposed to turning out to be victor in the general public. Australia scores 61 for this situation which says that the individuals of the nation work just to turn into the best and win. These individuals are glad for their prosperity and accomplishments throughout everyday life (Jain, and Kaur 2014). Vulnerability shirking discusses the degree to which individuals of Australia feel undermined by questionable circumstances and attempt to maintain a strategic distance from them. The nation scores exceptionally middle of the road for this situation. Further, long haul direction says that individuals of a nation keep up connection with the past and afterward manages the future difficulties present in the earth. The nation score low for this situation which says that they have a standardizing society. In conclusion, guilty pleasure versus restriction says that how much individuals of the nation attempt to control their wants in nature. Australia is a liberal nation where individuals have a hopeful inclination towards each perspective (van Scheers, and Botha 2014). Relating the utilization of idea to the social measurement hypothesis, it ought to be noticed that Qantas is a carriers association that starts its exercises in various pieces of the world. Along these lines, it is significant for the supervisors to comprehend the way of life of various nations in order to start assorted variety in the association and fulfill the workers too. With the utilization of this system, Qantas comprehend the way of life of various nations and afterward start cross culture exercises. They likewise utilize ostracizes and help them to handily support in the distinctive condition without confronting social stun. Hofstedes culture measurement encourages the organization to investigate the idea of individuals living in various pieces of the world and teach them in their business. On the off chance that the association initiates such social viewpoints in their business, at that point it will likewise pull in the clients with various ethnic foundation (Mazanec, Crot ts, Gursoy, and Lu 2015). This idea gives favorable position to the organization to comprehend the idea of individuals originating from various pieces of the world. The organization additionally utilizes individuals which get development the association. Various personalities utilize various procedures for the association to develop. Aside from that, these ostracizes likewise give extension chances to (Qantas 2018). As they have sufficient information about the way of life of their local spot. Along these lines, it gives them bit of leeway to extend here also. Qantas likewise diminishes the degree of social stun looked by the representatives, and settle them effectively in the earth. Fulfilled workers advance the exercises of the organization at their local spot too. Likewise, this measurement helps the representatives in understanding the mentality of individuals (clients) originating from various foundation and fulfilling their necessities. This procedure will build the culturally diverse exchanges for Qant as. Yet, it is ought to be viewed as that this model has a few inconveniences for the association also (Saleem, and Larimo 2017). In the event that the organization comprehends the distinctive culture and expect that one culture is better from other. At that point they may receive the way of life if another nation that can make disarray for the current representatives present in the earth. The point of the association ought to be to regard all the way of life and guarantee that no culture covers the proclaiming of another culture. This can ignore the enthusiasm of workers uniquely ostracizes (Duran et. al., 2016). Further, it ought to likewise be noticed that in the event that the advertiser of the association investigate wrong social examination, at that point it can influence the entire working of the organization. On the off chance that the organization accepts that individuals of the nation are more limitation than liberal. At that point they will start exercises that don't offer lavish types of assistance to clients during flight and are monetary. Yet, the real circumstance says that individuals of the nation are progressively liberal, and afterward it may hamper the deals of the organization. Summing up, it ought to be noticed that separated from every one of these burdens this system underpins organizations like Qantas to start their exercises in the earth (Beugelsdijk, S., Kostova, T. also, Roth, K., 2017). Discussing the association of the Hofstedes measurement with the idea of occupation fulfillment, it ought to be noticed that social investigation bolsters the organization in starting employment fulfillment among representatives. Occupation fulfillment alludes to an inclination which is accomplished by representatives when they are happy with the exercises of the association. Occupation fulfillment is for the most part gotten to representatives when the association thinks about their worth and gives them benefits likewise. Presently, social examination plays the job so that with the assistance of this investigation, the organization becomes acquainted with about the representatives and their experience. With the data about the foundation of the workers, the organization can without much of a stretch fulfill them in the association (Rallapalli, and Montgomery 2015). Assume, in the event that Qantas representatives an individual who originates from an Islamic foundation, at that point on the off chance that the association has satisfactory information about that culture, at that point they will give them reality to their day by day petitions. This will expand the activity fulfillment of the representatives and make them increasingly worried about the exercises of the organization. Additionally, comprehension of this culture causes the administration to treat various workers contrastingly that builds their fulfillment level. On the off chance that an ostracize enters in an alternate situation, at that point the significant issue which they face is the issue of culture stun. They face trouble in changing distinctive condition. Thus, with the assistance of social investigation the association will give appropriate conditions to the representatives that will eventually build their fulfillment level (Yang et. al., 2016). Along these lines, in the spotlight of previously mentioned occasions, it ought to be noticed that the idea of social examination is significant for the associations that start their exercises in the worldwide condition. This angle helps thee association in breaking down the diverse social viewpoints and fulfilling the representatives concurring. With the assistance of this examination, the associations instill exercises that help an ostracize to settle in various condition. The exposition enough legitimizes the necessities of the assignment. References Arifin, H.M., 2014. The impact of skill, inspiration, and authoritative culture to secondary teacher work fulfillment and performance.International Education Studies,8(1), p.38. Beugelsdijk, S., Kostova, T. what's more, Roth, K., 2017. A diagram of Hofstede-roused nation level culture research in global business since 2006.Journal of International Business Studies,48(1), pp.30-47. Duran, M., Irfan, S., Sipoche, D., Blough, D., Turner, D., Nguyen, P. what's more, Steinberg, H., 2016, January. Client assistance Hofstede's social measurements among Arabs, Australians, Canadians, Greek, Jamaicans, Pakistani, Singaporean, American bookkeeping data work force. InAllied Academies International Conference. Foundation of
Saturday, August 22, 2020
History Of Jazz And Classical Music Upon Entering A Modern Record Stor
History of Jazz and Classical Music Upon entering an advanced record store, one is faced with a wide assortment of decisions in recorded music. These decisions incorporate a large number of specialists, yet additionally a wide assorted variety of music classes. These classes run the array from simple listening move music to progressively complex workmanship music. On the unpredictable side of the scale are the classifications known as Jazz and Classical music. The absolute most cultivated performers within recent memory have given themselves to a long lasting investigation of Jazz or Classical music, and a couple of extraordinary artists have really aced both. A correlation of traditional and Jazz music will yield some fascinating outcomes and could likewise prompt a valuation for the capacities expected to perform or make these sorts out of music. How about we start with a glance at the chronicles of the two. The music called traditional, found in stores and performed consistently b y orchestras around the globe, ranges a time span from 1600 up to the present. This time span incorporates the Renaissance, Baroque, Classical, Romantic and Contemporary periods. The old style time of music really ranges a period from of 1750 to 1800; along these lines, the term Classical is a misnomer and could all the more effectively be changed to Western Art Music or European Art Music. European in light of the fact that the greater part of the significant writers up till the twentieth century were European. Vivaldi was Italian, Bach was German, Mozart and Beethoven were Austrian; they are a portion of the more conspicuous authors. Not until the twentieth century with Gershwin and a couple of others do we discover American authors composing this sort of craftsmanship music. For show, we can allude to Western Art Music as Classical music. Jazz is an unmistakably American type of music, and it's history involves an a lot littler range of time. Its inceptions are found in the mid 1 900s as some move band pioneers in the southern U.S. started playing music that consolidated jazz and blues. Early examples of this move music were Jelly Roll Martin (a blues player) and Scott Joplin (jazz). The terms Jazz and Jazz Band initially surfaced in the year 1900. Some state this happened in New Orleans, albeit comparable music was played simultaneously in different spots. The most noticeable examples of this early music, called Dixieland Jazz, included Louis Armstrong and Sidney Bechet. After World War I, Jazz music had advanced and was supported by the improvement of the chronicle business. The little move band group developed into the bigger ensemble known as the Big Band. The music of the Big Bands got known as Swing. Two of the more well known Swing band pioneers were Tommy Dorsey and Harry James. In the late 40s and through the 50s, an alternate sort of Jazz got mainstream. This music, played by an extremely little group, was significantly more modern and complex . It s rich consonant changes and melodic contrast were not helpful for move. It got known as Bop, with Charlie Parker and Dizzie Gillespie being the early advocates. Over the most recent twenty years there has been a blend of Jazz with well known music of the US and Latin America. This advanced Jazz music has been called Fusion. Present day types incorporate Pat Metheny and Chic Corea. There has additionally been an arrival to the sound of Bop over the most recent ten years by such artists as trumpeter Winton Marsalis and his sibling Branford, a saxophonist. We should concentrate on the instrumentation of the two sorts of music. In Classical music, both huge symphonies and little outfits are utilized. Yet, by and large, the best and most noticeable organizations are for the bigger ensemble symphony. The biggest piece of the symphony is the string segment comprising of violins, violas, cellos and string basses. These instruments were developed right off the bat in medieval occasions howe ver truly developed into their current structure during the late eighteenth century. The breeze instruments, included metal and woodwinds, took more time to develop. The metal area specifically didn't forces the capacity to play chromatically (in all keys) until the approach of valves which permitted the length of the instrument to be changed while playing. This happened around the center
Friday, August 14, 2020
Notes From The Middle Of Selection
Notes From The Middle Of Selection Hi everyone! Just finally got caught up with answering your questions here and over at College Confidential. Havent had much time to hang out on the web, as weve been in selection committee since last wednesday. Though its been a lot of work, Ive been having a lot of fun. Selecting the class is one of the most rewarding moments of the admissions cycle. I only wish we had room at MIT for more of the amazing people on the table. So while were buried in the committee room, heres a topic Ive been thinking about thats open for discussion. The announcement of MITs new Biological Engineering major got me thinking. The number of majors we offer has grown over time as a result of advancements in science and technology, as have the number of concentrations within those majors. Compare the general biology major of yesteryear with todays, for example. Now there are concentrations in Biochemistry, Biophysics, Bioengineering, Cell Bio, Computational and Systems Bio, Developmental Bio, Genetics, Immunology, Molecular Bio, Microbiology, Neurobiology, Plant Bio, Structural Bio the list goes on. My question: what are your predictions for 100 years from now? (Considering the exponential nature of recent history in the information age.) What will people be able to major in in 2105?
Sunday, May 24, 2020
Colorado College Acceptance Rate, SAT/ACT Scores
Colorado College is a private liberal arts college with an acceptance rate of 15%. Located in Colorado Springs and founded in 1874, Colorado College has a rich history of education. The school nearly always finds itself on the lists of top colleges in the United States, and the school has a chapter ofà Phi Beta Kappa. Academics at Colorado College are unusual because of the schools block plan. Students take a single class in each three-and-a-half week long semester. This allows faculty and students to devote all their attention and energy to a single subject at a time. Popular sports at Colorado College include basketball, lacrosse, track and field, swimming and diving, ice hockey, and volleyball. Considering applying to this highly selective school? Here are the Colorado College admissions statistics you should know. Acceptance Rate During the 2017-18 admissions cycle, Colorado College had an acceptance rate of 15%. This means that for every 100 students who applied, 15 students were admitted, making Colorado Colleges admissions process highly competitive. Admissions Statistics (2017-18) Number of Applicants 8,552 Percent Admitted 15% Percent Admitted Who Enrolled (Yield) 42% SAT Scores and Requirements Colorado College has a test-optional standardized testing policy. Applicants to Colorado College may submit SAT or ACT scores to the school, but they are not required.à During the 2017-18 admissions cycle, 43% of admitted students submitted SAT scores. SAT Range (Admitted Students) Section 25th Percentile 75th Percentile ERW 650 720 Math 650 750 ERW=Evidence-Based Reading and Writing This admissions data tells us that of those students who submitted scores during the 2017-18 admissions cycle, most ofà Colorado Colleges admitted students fall within theà top 20% nationallyà on the SAT. For the evidence-based reading and writing section, 50% of students admitted to Colorado College scored between 650 and 720, while 25% scored below 650 and 25% scored above 720. On the math section, 50% of admitted students scored between 650 and 750, while 25% scored below 650 and 25% scored above 750. While the SAT is not required, this data tells us that a composite SAT score of 1470 or higher is competitive for Colorado College. Requirements Colorado College does not require SAT scores for admission. For students who choose to submit scores, note that Colorado College participates in the scorechoice program, meaning that the admissions office will consider your highest score from each individual section across all SAT test dates. Colorado College does not require the essay section of the SAT. ACT Scores and Requirements Colorado College has a test-optional standardized testing policy. Applicants to Colorado College may submit SAT or ACT scores to the school, but they are not required.à During the 2017-18 admissions cycle, 52% of admitted students submitted ACT scores. ACT Range (Admitted Students) Section 25th Percentile 75th Percentile English 30 35 Math 27 31 Composite 29 33 This admissions data tells us that of those who submitted scores during the 2017-18 admissions cycle, most of Colorado Colleges admitted students fall within theà top 9% nationallyà on the ACT. The middle 50% of students admitted to Colorado Colleges received a composite ACT score between 29 and 33, while 25% scored above 33 and 25% scored below 29. Requirements Note that Colorado College does not require ACT scores for admission. For students who choose to submit scores, Colorado College does not superscore ACT results; your highest composite ACT score will be considered. Colorado College does not require the ACT writing section. GPA Colorado College does not provide data about admitted students high school GPAs. Self-Reported GPA/SAT/ACT Graph Colorado College Applicants Self-Reported GPA/SAT/ACT Graph. Data courtesy of Cappex. The admissions data in the graph is self-reported by applicants to Colorado College. GPAs are unweighted. Find out how you compare to accepted students, see the real-time graph, and calculate your chances of getting in with a free Cappex account. Admissions Chances Colorado College, which accepts 15% of applicants,à has highly selective admissions. However, Colorado College has aà holistic admissionsà process and is test-optional, and admissions decisions are based on much more than numbers. A strongà application essay, supplemental essays,à and glowingà letters of recommendationà can strengthen your application, as can participation in meaningfulà extracurricular activitiesà and aà rigorous course schedule. While not required, Colorado College offers optional interviews for interested applicants. In the scattergram above, the blue and green dots represent accepted students. You can see that the majority of successful applicants had A averages, SAT scores of about 1300 or higher, and ACT composite scores of 27 or higher. The higher your grades, the better your chances of acceptance to Colorado College. If You Like Colorado College, You May Also Like These Schools Occidental CollegeBrown UniversityAmherst CollegeWesleyan UniversityStanford University All admissions data has been sourced from the National Center for Education Statistics and Colorado College Undergraduate Admissions Office.
Wednesday, May 13, 2020
The Life and Future of a Social Worker - 806 Words
Social workers are very helpful, the goal of all social workers is to help individuals and families work through their issues both mentally and physically. In order to be a social worker, one must know the education requirements, the working conditions, and want to help others. To become a social worker, one must have the educational requirements such as a high school diploma, one should take courses required for when one goes to college. These courses include English, Foreign language, mathematics, social studies, economics and political science. Attending a four year college or university is a must a to receive a ââ¬Å"bachelors of social workâ⬠. Although one must receive a bachelors degree, most positions require a more advanced degree such as a masters degree. ââ¬Å"All states require a licence, certification or to be registeredâ⬠(social worker). Although all states have this requirement, the certification may be different for every state. It also may be different depending on what type of social worker. The requirements may not need the same amount of education and could even need more professional experience. A masters degree is usually a requirement for social workers who want to work in health like settings or endure in clinical work. Some colleges help master degree graduates find a job in the field that the graduate is appropriate for. Master degree programs last around two years and has a minimum of nine hundred hours. One may not need a bachelors degree to join theShow MoreRelatedThe Role Of A Social Worker And The Elderly Population957 Words à |à 4 PagesSocial work is a profession that focuses on all ages, ethnicities, and culture. The role of a social worker includes core values, human rights, social justice and problem solving. When I chose to seek a degree in social work I did not know all of the ramifications that would follow. However, I did know that I wanted to work with children. The day I became a mother I knew it was my purpose to eventually work with children in some capacity. Once I started taking pre-social work classes I learned soRead MoreLife As A Social Worker1574 Words à |à 7 PagesLife as Social Worker Growing up, I would watch the people in my community. I picked up on the things we considered to be socially acceptable. My community is predominantly filled with Latino and African American culture. Though, both come from two different ethnic groups, beliefs and practices, they share a common socioeconomic factor. I remember observing the gang violence, prostitution, drug and alcohol abuse, and children wandering the streets. Most people coming from a higher income statusRead MorePersonal Values And Professional Ethics1453 Words à |à 6 PagesSometimes a social worker can experience conflicts and ethical dilemmas in the practice, and the decision-making process requires a separation form the personal values and professional ethics. One conflict that may arise while working with a client is keeping personal feelings and values separated from the professional role. In the case, social worker Ajia Meux is working she is faced with some conflicts that can intertwine with her person al values and professional ethics. She was concerned withRead Moresocial worker Essay1250 Words à |à 5 Pagessaying goes, ââ¬Å"Our children are our futureâ⬠and who you are as a child can determine who you can be later on in life. It is important for a child to be in a safe, comfortable and loving environment during its development so that the child can have the full advantage to become the best he can be in his future. My future career as a social worker will ensure just that. I chose this profession because of my own history. Growing up, Iââ¬â¢ve had my share of social workers in my house. I experienced them asRead MoreThe Social Workers Function Within Adoption Agencies1499 Words à |à 6 PagesThe Path to Social Work Social workers function within adoption agencies is to ensure future parents are meeting safety and emotional standards. My Aunt and Uncle in Washington adopted my little cousin, Lily, from China when she was just 13 months old. It took them a while to go through all of the necessary procedures, but once they were approved, they could not wait to go adopt Lily. Learning about the adoption process and how social work plays the role of finding adoptive or foster kids goodRead MoreChild Abuse and Social Work1024 Words à |à 5 Pagesabuse but thanks to social workers and other judicial people, there were laws passed (Pfohl). This paper is going to explain why it is so important for social workers to protect kids by talking about this history of abuse and why social workers need to be around. It will also discuss what social workers do today to prevent kids from being hurt. Social workers are useful in just about every aspect of life but in my opinion this is one of the more important jobs of a social worker because your protectingRead MoreSocial Work As a Profession685 Words à |à 3 PagesChoosing social work as my future profession was a decision I made after much reflection, considering the fact that more than just a profession, social work is a vocation that I must commit to, professionally and personally. One of the main reasons why I decided to pursue social work as my future profession is that I have always been interested and passionate about social issues, particularly those I find relevant to my life. My experience living close to informal settlers in my community exposedRead MoreA Student Of The Bsw Program1546 Words à |à 7 PagesMartin Luther King, Jr said, ââ¬Å"There is no greater reward than to make a fundamental difference in someoneââ¬â¢s lifeâ⬠. To me, Social work is a profession that involves helping individuals, families and others who need assistance. Knowing that I would someday help people makes me feel happy and fulfilled. I have been a student of the BSW program for some months now and this is the end of the first semester. Throughout these few months, I have grown and learnt more than I thought I would. Although, thereRead MoreThe Economical Issues With Social Security1700 Words à |à 7 PagesUnderstanding the Economical Issues With Social Security and How to Fix Them The original intention for creating social security was to act as a safety net for retirees, but as time past, there seems to be a great deal of economic issues relating to the program. Social Security was created to help benefit retired workers, spouse and children of deceased workers, as well as workers who have become disabled before retirement. This insurance program provides retirees with a steady income once theyRead MoreSocial Workers And Social Work1377 Words à |à 6 PagesSocial Workers Issues We are the present. The future is our children. We all have some child(ren) in our lives whom we love dearly and would probably die for them. They are our future. Many of those children need help; mental, emotional, and physical help. If these children do not receive help, our future will be worse than the present is now. Social workers can help fix that. In the last paper, I addressed the issue of social status/work. The work status fluctuates greatly pending on the field
Wednesday, May 6, 2020
Hybrid Health Record Free Essays
A hybrid health record is a record that contains patient health information and is made up of physical paper documentation as well as electronic documentation. The patient information/documentation can vary within the record as a whole and access to particular information requires different paths. Manual and electronic processes are utilized to input and maintain patient health information in a hybrid health record. We will write a custom essay sample on Hybrid Health Record or any similar topic only for you Order Now Hybrid health records are utilized in the transitioning process to go from paper to fully electronic. These hybrid records can present a number of concerns for the health care professionals. The upkeep and accurateness of data input into the records can be a big issue if paper and electronic versions are not consistently updated to reflect one another. Quality of patient care then becomes an issue which could result in health care professionals delivering care with incorrect patient information. With the aim to go completely paperless the electronic version of the record should contain the most up to date information. Healthcare professionals and staff need to work diligently to maintain a hybrid health recordsââ¬â¢ integrity. Another concern is security because patient information is located in more than one place and has multiple access platforms. Security for hybrid health records involves more than just physical security all the digital information must be protected and any access given limited. Patient access to their health record in its entirety could present issues if record tracking and upkeep isnââ¬â¢t maintained on both electronic and manual platforms. As well as forms in which patients will be given access to their record. Patient could receive all information electronically, paper, or a combination of both. â⬠¦ information available to the patient electronically may be a subset of the patientââ¬â¢s designated record set. In such cases, the EHR should indicate where the primary or complete information resides and how it can be accessedâ⬠(ââ¬Å"Managing the transition, 2012â⬠). With the transition from paper to electronic and in-between hybrid process access to patient heal th information has complicated a bit but for the better. New policies to stop unauthorized release of information must be put into place because with changing environments old procedures must be modified and adapt to the way of doing things. First implement mandatory procedure training to ensure staff understands what information can be access and how it can be used. Also implement tracking for physical records as well as procedures within electronic systems to monitor who has access and accesses patient information. Next printing should be limited and any and all electronic platforms are to be utilized as the staffââ¬â¢s main access point for patient information. References Managing the transition from paper to ehrs. (n. d. ). Retrieved from http://library. ahima. org/xpedio/groups/public/documents/ahima/bok1_048418. hcsp? dDocName=bok1_048418 How to cite Hybrid Health Record, Papers
Monday, May 4, 2020
Professional Practice Experience-Woolworths-Samples for Students
Question: Write a business proposal for any significant Organisational issue.It could be any hypothetical or real issue in the Organisation. Answer: Introduction Developing a business plan for any organization requires a thorough research and analysis of the existing market conditions, the competitors, and the demand of the products by the customers, the availability of the raw materials, the geographical locations and several other issues. The first and foremost thing that is to be done is the description of the products and services of the organization, which is followed by selecting the right market area so as to ensure that the markets are in suitable geographical locations and in close proximity to the customers. This is followed by the process of locating the targeted customers and the best and fastest ways of reaching them. Last but not the least is to try and relate these plans with the real world situation by anticipating the estimated sales, the cost of running the business, the anticipation of the risks, the profits etc. Woolworths Business Plan to solve the issue of customer dissatisfaction Woolworths is a name that is quite well far across the Globe and particularly in Australia. It is one of the biggest and popular supermarket chains, that operate in Australia. Woolworths is such a company that promises to give hundred percent satisfactions to their customers and they claim their business to be a customer oriented business. In other words, profit maximization is not something, which the company believes to be its main motive; rather they believe that customer satisfaction must always be their top most priority.[1] In order to ensure that all their customers are happy with their service, they need to look after each and every detail of their business operation starting right from the quality of the products to the outlook of the stores, coupons, vouchers and of course the overall customer service.[2] However, over the past few years, this organization is facing a severe issue, which is decreasing their market shares and eventually their profit margins. The current challenge that is being faced by this company is that of customer dissatisfaction. Out of five star rating, this organization has got a mere rating of only three stars as has been suggested by the last current records. Apart from this, the customers are also complaining about issues like poor and stale products, low-quality products, false vouchers and coupons, poor customer care and helpline services etc.[3] According to the initial business strategies of this organization, the target customers were mainly the children and the teenagers or the young people, who are students and office people and also the older generation of people because they are usually in need of lot of energy and will definitely have a demand for fresh, healthy and unadulterated organic products and grocery items like fresh fruits, vegetables, meat , health and energy drinks and health drinks etc. However, according to some customers, they were highly unhappy with the quality of the fruits and vegetables that were available at the store outlets. They were stale and not fresh as the customers expected. Moreover, there were issues with the quality of milk that was being sold. According to some customers, the milk was not as fresh and healthy, as it should have been or as per the price.[4] It is quite obvious that the customers will not accept any poor quality goods if they are paying the exact price for the same. [5] Major issue existing in the organization: Customer dissatisfaction regarding voucher malfunction Over the last few years, Woolworths is facing several issues related to their business, which is not only hampering their total sales that eventually bringing down their profit margins but is also shaking the customer goodwill which is supposed to be the very base of their organization. Being a supermarket chain, they often have to face severe tough competitions from their competitors operating in the market. Some of the well known and powerful competitors of the Woolworths are Coles, Wesfarmers, Aldi etc. These supermarkets also are in search for opportunities to increase their sales and as the records and reviews from different sources suggest, over the years Woolworths is receiving a very tough challenge from all these companies and is unable to come up and solve the loopholes that have somehow crept into their business organization. One of the major issues that are responsible for the recent deteriorating market shares of Woolworths is its customer dissatisfaction.[6] This is something that must be the topmost priority in the business planning of any company, particularly a company like Woolworths, which operates in supermarket chains[7]. Supermarket usually is a place where the customers come in search for good, healthy and fresh items that will not cause any harm to them rather will enable them to have a happy, healthy and disease free life[8]. Woolworth's deals in both organic and well as other grocery products and over the past few years, the reports are showing that the quality of these products has deteriorated a lot. It is a natural thing for the customers to deflect or avoid buying products from the groceries that sell damaged or poor quality products. The customers have vested their faith in the organization for several years and will obviously not face issues like this.[9] Strategies adopted to solve the problem The company was slowly earning bad reputation from the customers because of the voucher scam. The customers have vested their trust in this company for several years and are in search of some added advantages like free gifts, coupons, vouchers etc. Woolworths also allowed discounts to its customers on meat, but unfortunately, these vouchers malfunctioned and misguided the customers as the discount was only on particular kind of meat and not on all types. In order to overcome this, the organization adopted several measures like appointing a separate group of staffs to take care of the discount coupon section so that no false information is printed on it. To take care of the fact that the customers are no longer mislead, immediate action was taken to correct the false information that created all these confusions. Structure of the business plan Figure 1: Business plan (Source: woolworthsgroup.com.au. 2015) SWOT Analysis Strength- The major strength of the company as was estimated in the proceeding business plan was that this organization had the potential of becoming the leading retailer in Australia and it could utilize its strong resource base to create good presence across the industry. The strength of this enterprise was its major contribution towards the society. It has been noticed over the years that the enterprise has really been able to achieve its goal of zero food waste thus trying to fulfil its goal of making the world a better place to live in. Weakness- The major weakness that the company is most likely to face is the tough competition existing in the market. As this enterprise mainly deals in the retail chain of markets, it is likely to come across a very severe competition by other retail organizations like Kmart, Wesfarmers chain etc which have also started using tools like discounts and rewards to gain a huge customer base. Opportunities- The business plan at the same time talks about the different opportunities available at the disposal of the company, which it can use to develop itself. Opportunities for modern scientific digitalized devices, advancement in the supply chains and changes in the consumer lifestyles. Multi option retailing is another opportunity that this company can look forward to in order to cater to the varying needs of the consumers and they must start using these modern scientific devices in order to increase the customer satisfaction by creating online customer forums, helpline numbers, or by providing free internet access in the branch outlets etc which would help them to deal with the prevalent issue of customer dissatisfaction. Threats- The threats as were analyzed are mainly from the other retail markets existing and operating in the market like Coles Supermarket. Another threat can be the intervention of the Government, which might stunt the growth in some parts of the retailing industry. They must start adopting measures to deal with these threats so that they can deal with the issue of customer satisfaction, as there is a high chance that the customers can soon switch over to other alternatives that are readily available in the market. Business plan: Porters five forces Bargaining power of the customers is relatively higher because they have a large number of alternatives to switch over as there are many supermarkets providing the items of basic necessities in considerable amounts. Moreover, it has been seen that Woolworths is not able to satisfy its customers related to issues like product quality, store outlook, and management, customer helpline services, offers, rewards, vouchers, and coupons. The other competitors in the market will naturally grab the opportunity and will provide the customers with all these facilities that Woolworths is failing to give them. The threat of entry of new firms and entry of new substitutes is relatively lower than the threat of rivalry that exists between the Australia retail firms. There are some of the major competitors that might give a very strong competition in the long run. Estimated Cost As per the strategies planned to overcome the challenges, the organization needs to implement some changes in its operations. To run the organization smoothly and increase the profit margin, Woolworths must take necessary actions and that incurs some cost. The cost is nothing but investments for the improvement of the services of the company. It should improve its customer care service, in store and online. There is official website and mobile app for Woolworths. The support services through the app and website should also be improved. It must also change the strategies regarding the vouchers and discount coupons. For that, it must print new coupons with correct validity and information. The gifts to the customers should be provided with bulk purchase or with a certain amount of purchase. The estimated costs for the new strategies are listed in the table below. Actions Cost in AUD Improvement in technology (website and mobile app) 30,000 Hiring more staff for customer support 15,000 Printing new coupons and vouchers 10,000 Procurement of free gifts 35,000 Marketing 3,000 Total 93,000 Timeline Task name Duration (Months) 1 2 3 4 5 6 7 8 9 10 11 12 Meetings for new strategies Recruitment of staff Orientation and training of new staff Allocation of new staff for customer support Improvement in website Improvement in mobile app Printing of new coupons Procurement of gifts Marketing Distribution of coupons Distribution of gifts (Source: Author) Involvement in the project I was involved in the project and tried my level best to solve the current issues of the organization. According to my understanding, customer satisfaction is the first priority of the organization and hence, it must try and improve on all those grounds related to the issue of customer satisfaction and goodwill. As my involvement was in the discount and voucher section, I came to know that the company is also facing several issues quite recently regarding the false information being printed on the vouchers and thus, misleading the consumers.[10] The company also suffered the meat voucher scam where the consumers complained of having been misguided regarding the discount offer that should have been on all types of meat as per the documents but was allowed only on the fresh meat. [11]It was because of this reason that measures are to be taken for proper implementation of the offers and the discounts. [12]In todays world, the customers are looking forward towards best of the facilities and are not going to tolerate any thing that would dissatisfy them. Hence, I being involved in the project proposed the idea of appointing a separate group of staffs who would be looking after the discount plans and the voucher and coupon section. There must also be some staffs placed at every outlet of the organization who can guide the buyers regarding the discounts and the offers that are available on various products.[13] Benefit of the investment Benefits of the investment can be derived through a break even point analysis of the investment of Woolworths. This break even analysis depicts the relationship between the volume of cost and profit level at different levels of activity of the organization, with an emphasis on the break even point. At this point, the organization earns neither profit nor loss. This point is reached when the money earned from sales becomes equal with the money spent on production of goods and services[14]. The estimated cost of the company represents the investment done by Woolworths for implementing the project improvement plan. It helps in measuring the profit and losses of the organization at various production levels. However, it assumes that the sales prices are constant at all levels of production and the production and sales are same. Moreover, it can be applied to only one product or product mix at a time[15]. Figure 2: Break Even point analysis (Source: Narasimhan 2016) The above figure explains the fundamentals of break even analysis. In the new plan for Woolworths, it can be found that there are mostly variable costs. However, the variable costs change according to the level of sales, while the fixed costs remain the same throughout the production time. Initially, the company would face a loss, as the cost curve lies above the total revenue curve. When the investments would start to give the returns, then a point will be reached, when the cost and revenue of the company would be equal and there would be neither profit nor loss. After that point is reached, the revenue curve goes higher than the cost curve and profit margin starts to increase[16]. Woolworths would be implementing the changes in 12 months of duration. It can be assumed that the returns of the investments would be generated after the 12 months. The plan expects to improve the customer services, thereby improving the customer satisfaction level. Hence, level of sales would increase, a nd the gap between the cost and revenue would be decreasing till the break even point is reached. The benefits of investment are that, it will eventually bring about a positive performance and profit of Woolworths by improving various services of the company. Unless the investment is made, the changes in the strategy cannot be implemented. Additional recommendations As far as my recommendations are concerned, I would like to suggest that the organization keeps a check into the matter that customers are not misguided or misled in any way. They must try and improve in terms of discounting and voucher allowances, no false information is to be printed on the vouchers. Modern scientific methods must be adopted for gaining control over the online marketing as well. Developing some home pages or portals giving vivid descriptions of the organization and its products will be very helpful for attracting more number of customers. Developing customer forums is also quite instrumental in interacting with customers. Apart from this, starting to, me delivery systems will also give the customer base a great boost. This will put the organization on a fast gear because customers are always ruining search for that what is easy and beneficial for them. The organization must also arrange for the customer loyalty programs to adopt better means for providing customer satisfaction.[17] Conclusion Thus it is seen from this business plan that there are some very critical issues existing within this organization that needs to be solved immediately. The customers are not really happy with the overall customer service and so the company needs to work hard on improving their store outlets, the product quality, customer assistance etc. The company must not only be concerned about abolishing the competition but also work for the overall improvement. The business plan suggested that there has to be offers and discounts on all products that the company will operate in starting from the organic products that are fruits, vegetable to the grocery items and even on items like petrol and diesel. For every purchase of the companys products, the customers would get discounts. This is how the marketing strategy of the business was proposed and this would satisfy two fold goals-firstly, it would increase the goodwill of the customers thus strengthening the customer base of the company and secon dly it would give a boost to the total sales of the business. Once the company is able to win over the trust and good reputation of the customers, it automatically opens several doors of opportunities in front of the company for proper growth and development. References An, R., 2013.Eating Better for Less: Effectiveness of Financial Incentives in Modifying Dietary and Grocery Shopping Behavior(Doctoral dissertation, The Pardee RAND Graduate School). Beneke, J., Blampied, S., Cumming, R. and Parkfelt, J., 2015. Scrutinising the effectiveness of customer loyalty programmes: A study of two large supermarket chains in South Africa.African Journal of Business Management,9(5), pp.212-222. Beneke, J., Chamberlain, V., Chohan, R. and Neethling, M., 2015. The effect of corporate reputation on retailer brand equity: A study of two South African grocery chains.Journal of Business and Retail Management Research,9(2). Duong, Q.B., 2016. 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Palgrave Macmillan UK. Wang, Z., 2015. Supermarkets and gasoline: An empirical study of bundled discounts. Makhitha, K.M., Van Heerden, G. and Wiese, M., 2014. Craft retailers' supplier selection criteria-a key to market access.Journal of Contemporary Management,11(1), pp.266-286. Methner, N., Hamann, R. and Nilsson, W., 2015. The Evolution of a Sustainability Leader: The Development of Strategic and Boundary Spanning Organizational Innovation Capabilities in Woolworths. InThe Business of Social and Environmental Innovation(pp. 87-104). Springer International Publishing. Mortimer, G., 2015. Woolies' new loyalty program offers a glimpse into the future.The Conversation, (27). Narasimhan, C., 2016. Breakeven Analysis.TC,2, p.R3. OKane, G., 2016. A moveable feast: Exploring barriers and enablers to food citizenship.Appetite,105, pp.674-687. Young, G. and Hagen, P., 2014. 7 Encouraging Fresh Food Choices with Mobile and Social Technologies: Learning from the FlavourCrusader Project.Eat, Cook, Grow: Mixing Human-Computer Interactions with Human-Food Interactions, p.117. Opie, R.S., Segal, L., Jacka, F.N., Nicholls, L., Dash, S., Pizzinga, J. and Itsiopoulos, C., 2015. Assessing healthy diet affordability in a cohort with major depressive disorders.Journal of Public Health and Epidemiology,7(5), pp.159-169. Parker, C., Brunswick, C. and Kotey, J., 2013. The Happy Hen on Your Supermarket Shelf.Journal of bioethical inquiry,10(2), pp.165-186. Thom, A. and Conradie, B., 2013. Urban agriculture's enterprise potential: Exploring vegetable box schemes in Cape Town.Agrekon,52(1), pp.64-86. Ward, J., 2016.Keeping the family business healthy: How to plan for continuing growth, profitability, and family leadership. Springer Opie, R.S., Segal, L., Jacka, F.N., Nicholls, L., Dash, S., Pizzinga, J. and Itsiopoulos, C., 2015. Assessing healthy diet affordability in a cohort with major depressive disorders.Journal of Public Health and Epidemiology,7(5), pp.159-169. OKane, G., 2016. A moveable feast: Exploring barriers and enablers to food citizenship.Appetite,105, pp.674-687. Young, G. and Hagen, P., 2014. 7 Encouraging Fresh Food Choices with Mobile and Social Technologies: Learning from the FlavourCrusader Project.Eat, Cook, Grow: Mixing Human-Computer Interactions with Human-Food Interactions, p.117. Hughes, S.J., 2016.Loyalty vs deception: the truth behind'organic'and'free-range'brand labels(Doctoral dissertation, The IIE). Parker, C., Brunswick, C. and Kotey, J., 2013. The Happy Hen on Your Supermarket Shelf.Journal of bioethical inquiry,10(2), pp.165-186. Duong, Q.B., 2016. The influence of store environment on customer satisfaction across different customer demographic segmentations within Australian supermarkets. Flax, J., Bick, G. and Abratt, R., 2016. The perceptions of supplier-buyer relations and its affect on the corporate brand.Journal of Brand Management,23(1), pp.22-37. Lewis, T. and Phillipov, M., 2016. A pinch of ethics and a soupon of home cooking: Soft-selling supermarkets on food television. InFood, Media and Contemporary Culture(pp. 105-124). Palgrave Thom, A. and Conradie, B., 2013. Urban agriculture's enterprise potential: Exploring vegetable box schemes in Cape Town.Agrekon,52(1), pp.64-86. Methner, N., Hamann, R. and Nilsson, W., 2015. The Evolution of a Sustainability Leader: The Development of Strategic and Boundary Spanning Organizational Innovation Capabilities in Woolworths. InThe Business of Social and Environmental Innovation(pp. 87-104). Springer International Publishing. HA Bijmolt, T., KRE Huizingh, E. and Krawczyk, A., 2014. Effects of complaint behaviour and service recovery satisfaction on consumer intentions to Macmillan UK. Wang, Z., 2015. Supermarkets and gasoline: An empirical study of bundled discounts. An, R., 2013.Eating Better for Less: Effectiveness of Financial Incentives in Modifying Dietary and Grocery Shopping Behavior(Doctoral dissertation, The Makhitha, K.M., Van Heerden, G. and Wiese, M., 2014. Craft retailers' supplier selection criteria-a key to market access.Journal of Contemporary Management,11(1), pp.266-286. Ward, J., 2016.Keeping the family business healthy: How to plan for continuing growth, profitability, and family leadership. Springer. Hennessy, J., Hennessy, J., Meagher, E. and Meagher, E., 2017. Hohner Musikinstrumente GmbH Co. KG: Break-Even Analysis.Kellogg School of Management Cases, pp.1-5. Beneke, J., Blampied, S., Cumming, R. and Parkfelt, J., 2015. Scrutinising the effectiveness of customer loyalty programmes: A study of two large supermarket chains in South Africa.African Journal of Business Management,9(5), pp.212-222.
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